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The Luxury One-77 E-mail
Marek Reichmann and his design team have sculpted the One-77 so that it is still instantly recognisably an Aston Martin, but with hints of a new design language.

The significance of the One-77 name, which won’t be used for production cars, is that Aston intends to build no more than 77 cars. The exact number is believed to have been chosen because of CEO Ulrich Bez’s belief in ‘lucky 7’. Car assembly is likely to be at Gaydon, though the V12 engine will come from Aston’s dedicated engine facility in Cologne.

Aston wants to show the car to potential customers by the end of the year, with the potential for the first production cars to roll out of Gaydon by the end of 2009.

Can we expect our rapper-friends to be holding one of these in their pocket(s)? What about our politicians and TV personalities? What kind of person buys a car like this? Investors? Perhaps the same people who buy astronomically expensive art pieces where the pricetag is the artwork?

If you’re looking to be one of the lucky (and rich) buyers of the Aston Martin One-77, you may already be too late. Aston claims that over 100 wealthy buyers have signed up for the One-77 supercar, though it plans to build only enough to satisfy the car’s label: 77. Amazingly, those customers have dropped a £200,000 deposit without ever having so much as seen a totally uncovered photo of the British supercar. But hey, it’s an Aston, so how ugly can it be? If you’ve got money to burn, we can think of few ways to better spend over £1 million on an automobile, especially considering that it’s rare enough to actually increase in value over time.

The Luxury One-77

The Luxury One-77

The Luxury One-77

The Luxury One-77

The Luxury One-77

The Luxury One-77

The Luxury One-77

The Luxury One-77

The Luxury One-77

Designer : Marek Reichmann + design team at Aston Martin

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The Luxury One-77
Friday, 17 July 2009
Marek Reichmann and his design team have sculpted the One-77 so that it is still instantly recognisably an Aston Martin, but with hints of a new...


 

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